Chicc Boy Research Paper

CHIC-BOY Vision To become the premiere franchisee of Chic-boy by the year 2020. Mission To be the best Chic-boy franchisee in the Philippines by providing the most appetizing Filipino food at very competitive prices. Will consistently maintain the highest standards in food preparation and service. Not only profit-oriented but is service-oriented as well. Surplus food that are not served will be donated to our less fortunate brothers and sisters at the end of the day.Goals and Objectives 1st Objective: conduct a soft-opening of the franchise by December 2011 and to be fully operational by the start of year 2012 Our specific objectives are the following: To conduct daily inspections on the floor and restaurant equipment Strictly implement the specifications set by Chic-boy and the Food and Drug Administration (FDA). To hire prospective employees with the ample amount of experience every 6 months. To review employee skills and knowledge of Chic-boy operating procedures every 2 months.To strictly comply with the requirements set by Chic-boy through punctual payment of royalty fees and other related payables. To achieve an ROI in a span of two years. To establish a minimum of 5 branches by 2020. Chicken at Baboy Brief history of the business A group of BM studens from DLSU-M saw a great potential in franchising and they were encouraged by their professor to pursue the venture. A few of them started to notice Chic-boy in a commercial center in Alabang. It was a relatively new establishment, yet a lot of customers were entering it.This made the group curious and after some research, they have finally decided to get a franchise of Chic-boy. They thought that it was a good opportunity for them, because they can put the franchise in more desirable locations in Metro Manila. Definition of the Market Fast Food Restaurant (aka Quick Service Restaurant) – limited menu establishment which lends itself to production line techniques of producing food that is served packa ged for immediate consumption, on or off the restaurant premises. (Franchise Direct. com, n. d. , para. 3).Fast Food Industry – can be assessed as overly saturated because of the countless establishments competing for dominance Established brands make it hard for prospective entrepreneurs to enter the industry with a new product or service Chic-boy provides a new concept which may tap the unexplored portion of the fast food industry as it still holds some potential growth and success for newcomers. Its concept integrates the best qualities of the leading fast food chains today The franchise will target the B, C, and D market of the Philippine population.Students and employees with a strict budget for food but still crave for rich-tasting Filipino food that will fill their bellies to the rim will find what they are looking for in Chic-boy. A budget of around PhP 50 to PhP 100 will surely satisfy one's hunger Currently, Chic-boy has no significant share in the fast food market but it is slowly gaining foothold with 4 take-out stores and 10 dine-in stores, 9 of which are franchises. 10 more are under construction all over Metro Manila, and 4 of these will be serving 24/7.Description of Products ; Services Product: Chic-boy Started on 2008 and became franchisable November the year after, Chic-boy is relatively new in the market. Registered under the Philippine Franchise Association (PFA) which certifies that it is legal and all its documents are complete. Chic-boy's concept is integrating into one fast food restaurant the best qualities of the leading fast food chains today such as the best-selling chicken inasal, lechon manok and liempo together with the ever popular unlimited rice. It highlights the most popular Filipino dishes that is best suitable for a fast food setting.Cebu Lechon Manok Cebu Lechon Liempo Chibog Busog Meals Chiquito Meals Magandang Umaga Meals Sizzling Specials Soup Merienda Side Orders Extras Desserts Drinks Chic-Boy Menu Organizatio n and Management Company Structure Organizational chart of Partnership and the Chic-boy franchise †¢Partnership consists of 5 partners †¢Two general partners – oversees the overall operations of the franchise †¢Three limited partners – are consulted by general partners from time to time †¢Partners receive equal share of earnings †¢As an incentive, general partners receive salaries for their time, effort and resource spent in the operations Company Structure †¢Business Permit †¢Mayor’s permit †¢BIR permit †¢SEC registration Form (for partnership) †¢Insurance †¢Barangay Permit †¢DOLE permit †¢DOH-BFAD Accreditation Special Licenses and Permits Brief Bio of Key Managers Shekinah Bonite †¢A current student of De La Salle University-Manila under the Business Management program †¢Born September 21, 1991 †¢Eldest among four siblings Noel Aguilar †¢A current student of De La Salle Unive rsity-Manila under the Business Management program †¢Born November 14, 1989 †¢Youngest among four siblings Marketing and Sales B,C,D market Young and old Filipino food one to 3 years of operations -> exponential Growth after the third year -> Gradual increase this is due to the ecline in demand of the customers Growth and Projection Channels of Distribution Main supplier: Franchisor Provides all raw materials Start up cost: 3,500,000 to 5,000,000 Inclusive of the ff: trade name and propriety marks chic boy business model site assessment, design and construction assistance management manual training programs Procurement program IT support Marketing and Pre and Grand and Post opening assistance Term of the franchise: 7 years Franchise fee: 500,000 Renewal of the contract: 50% of the prevailing franchise fee Royalty fee: 5% of gross sales Marketing and advertising fee: 2% of the gross sales ROI: 2 to 2. 5 years Aguilar. Araneta. Bonite. Piad. Vergara THANK YOU! New business m odel developed by Pier One Bar and Grill Holdings Corp. Combination of the Lechon Manok and Liempo from Cebu and the Chicken Inasal from Bacolod. Opened its first branch in Marikina on September 2008. Currently has: Four branches of Chic-Boy take-out stores. company-owned, 1 franchised. Ten dine-in branches. 1 company-owned, 9 franchised. Business Description and Vision About Chic-Boyâ„ ¢ Marketing and Sales Price Prices are very affordable. Because the target market is the B, C and D the prices that are set will fit in their budget. The class A market can also afford it if they wish to try it out. Prices range from P49 to P99 for individual meals. P100 to P200 for Lechon Manok and Liempo. Product Offers a variety of Filipino cuisine, with a different kind of flare. Can quickly be served. Menu is diverse, customers can choose from a wide range of dishes. Quality and value for the customer’s money.Place Most of the franchises are located in other places of NCR, such as Las Pinas and Mandaluyong. There is only one Chic-boy branch in Paranaque as of now. Owners strategically chose Sucat as the location where they will put their establishment because of the foot traffic. Promotion Reliant on word of mouth for advertising since Chic-boy is new to the market. Franchisor may opt to launch print, TV, and radio advertisements soon, none as of now. Soruce:Chic-Boy Chicken at Baboy. (2010). About Chic-Boy. Retrieved February 22, 2010 from http://www. chic-boy. com. ph/about. html Soruce:Chic-Boy Chicken at Baboy. (2010). Chic-Boy Menu. Retrieved February 22, 2010 fromhttp://www. chic-boy. com. ph/about. html Financial Management

Tesco India

Introduction Tesco plc is a multinational grocery store originated from British. Tesco general merchandise retailer headquartered located in United Kingdom. It’s the third-largest retailer in the world as we measured according by revenues its stand after Wal-Mart and Carrefour and is the second-largest if we calculated profits then, its stand after Wal-Mart. Tesco deals in approximately 14 countries across Asia, Europe and North America and is the grocery market leader in the UK and capture the 30% market share, Malaysia, the Republic of Ireland and Thailand.The reason Tesco increase their growth rapidly is increasingly diversified geographically and into areas such as the retailing of books, clothing, electronics, furniture, petrol and software; financial services; telecoms and internet services; DVD rental; and music downloads. Tesco’s corporate strategy In behind every successful industry they have their own strategy. That strategy will be their core of the business and industry. Tesco also has its own strategy. Tesco is using its own brand product everywhere and selling with cheap rate. Also read: How Does Tesco Communicate With Their CustomersAnother important part of their strategy is the use and innovation of new technologies. They are the first to introduce self billing and use camera to reduce theft. Reason’s Tesco choose India, Marketing Opportunities of Tesco in India Tesco has had a limited presence in India with a service centre in Bangalore. As part of their internationalization Tesco is planning to implement their full presence in India. Tesco is planning for opening a wholesale cash-and-carry business in the biggest commercial city of India, Mumbai.Tesco will start its operation by joining with the Tata, one of the giant business groups in India. Factors Tesco has chosen India to start their new business Rising Income In India people with high income have a tendency to use new taste and prefer brand new items. So here Tesco have a wide opportunity because Tesco sell their own product with their label and is not available elsewhere in India. So as a new comer with branded products Tesco will have a good opening in market. So rising income is an important factor of their opportunities. Liberalization of Indian EconomyThis is also an important opportunity of Tesco in India. They can invest large amount to attract the consumer mind by giving a variety of goods. Foreign direct investment is also a great factor that helps Tesco. Indian government is supporting FDI because it provides huge profit and development for the country. So Tesco can utilize this chance and can get a good opportunity in India (Accessed from report of Corporate Catalyst India). High population growth and suitable places Another opportunity which is in front of Tesco is the large population in India and the metro cities.There are a lot supermarkets and retail outlets in India and are making huge profits. But the customer satisfaction guaranteed by them is low. Here Tesco have a good opportunity when they are using a core strategy to attract customers into the ir outlets. Cheap labor with high qualified personal India is a country with high population. So there is no much strain for Tesco to rent a labor. They will get skilled and educated labor because India has a wide labor pool range with cheap wages. Skilled workers are needed for retail industries.So Tesco can choose the skilled workers through agency. This is also an opportunity for Tesco for operating in India. All in One This is the main opportunity of Tesco in India. By the term ‘All in One’ it means that people can shop everything they want from Tesco itself. There is no need for them to go to different shops for purchasing. People can save time by purchasing in Tesco. If Tesco can exploit this opportunity very well they will be the market leaders in India. (Anjana (2010); ‘Business India Retail Market Overview’) Developed technology and InfrastructureIndia is a country with high technology and infrastructure. So Tesco can utilize easily all the technol ogies and infrastructure they require when they start their production in India. Technology is also the key variable that which has direct influence in the supply chain, operation and process of grocery and food retailers. Newer technologies like selecting products through mobiles can also attract customers as it can save their time. (Ben; ‘PEST analysis of Tesco in UK’) Difficulties and hurdles Tesco has faced when starting its business in IndiaThe main problem TESCO has faced is the criticism by the Indian Population. If we consider most of the population in India is middle class and most are in the business of retailing in small levels so they have the fear that when such a multinational start its operation in India then there business will destroyed so they were against of it by this behavior of People the political opposition parties take this issue in headlines strikes are called by this all the planning of TESCO is changed according to the environment change so T esco have to reschedule its planning.The other problem is that religious issue is also come into existence which is animal welfare. The other main reason is the Foreign Direct Investment Policy regarding Retailing in India which is: * FDI up to 100% cash and carry wholesale * FDI is not permitted in Multi Brand retailing in India The other factors which effect are the * Unstable environment As Indian financial position or economy not remains the same all the time, other than that there is Political instability, by which rules and regulation change rapidly. * A lot of political pressuresThis creates in this sense that in India there are many casts and religion one party is in favor of one cast and vice versa. The party which is ruling has pressure on such stores and multinational companies to follow their customs and deals with there peoples. * Culture diversity * Difficulty to understand the Indian market * High risk of failure * Indirect access to market figures. Etc Hurdles in liv e streaming NO TESCO’S HERE! Shops and schools were forced to close during demonstrations against a government decision to open India's retail market to foreign companies such as Tesco and Wal-Mart.The partly successful national strike saw protesters burn effigies of Prime Minister Manmohan Sing and holding signs reading ‘Go Back Wal-Mart’ whilst disrupting train services, blocking the tracks. A key partner in India's ruling coalition has withdrawn support from the government and said its ministers would resign in protest over a plan to allow foreign retailers such as Tesco into the country. â€Å"Our ministers will go to Delhi to resign. We will not stay in UPA II,† the head of the regional Trinamool Congress party, Mamata Banerjee, told reporters, referring to the ruling coalition led by the Indian National Congress party.The withdrawal of Trinamool, which is staunchly opposed to a move to allow foreign supermarkets into the retail sector, leaves the gov ernment weakened and dependent on outside support to pass legislation, AFP reported. The reforms unveiled by Prime Minister Manmohan Singh last week include allowing in foreign retail giants such as Walmart and Tesco, as well foreign airlines, and included a 12% hike in the price of subsidised diesel. Opposition Role and Benefit The opposition parties protested against these measures with a nationwide strike.More damaging for the government is the decision of the Trinamool Congress, headed by the chief minister of West Bengal, Mamata Banerjee to pull out of the government, with its ministers to resign. The popular anger against the rise in diesel prices is easy to understand – Indian prices of this essential fuel are already among the highest in the world. This increase will affect all other prices, raising farmers' costs and causing already high food prices to soar.If the government is really concerned with controlling inflation, this is a foolish and unjust measure, bound t o cause further inflation without delivering much in public savings. Against to it Indian Prime Minister Manmohan Singh has said the reforms would â€Å"help strengthen our growth process and generate employment in these difficult times†. While opposition neither criticizes nor will food inflation is brought down by this measure – certainly not immediately, or even in the medium term.Distribution margins in India are quite low precisely because the various levels are so highly competitive – and if they are to be improved, that is best done through public investment in cold storage and efficient transport, as well as by encouraging co-operatives. The employment impact is likely to be very negative. The retail trade in India employs about 40 million – mostly very small-scale traders who are largely self-employed, who would not be able to compete with large organized corporations.It has been estimated that one Wal-Mart can displace up to 1,400 small stores, costing around 5,000 jobs. Since Indian growth has been mostly jobless already, this is obviously a huge concern. So the hue and  cry about opening up retail trade in India is hardly surprising. What is more surprising is the government's insistence on pushing through this relatively minor â€Å"reform† barely a month after it had promised parliament it would do so only by consensus. The entire episode speaks of a tired regime that has run out of ideas.The party, which has been extremely critical of the reform package, postponed a meeting it had called for Thursday evening to determine its next step. Top ministers downplayed any talk of a teetering government. ‘We have enough friends today, we had enough friends yesterday †¦ So I don't see any reason why you should doubt our stability,† Finance Minister Palaniappan Chidambaram told reporters. In Uttar Pradesh and Bihar, protesters blocked railroad tracks. Some held up placards reading ‘Go back Tesco' a reference to the U. S. retail giant expected to enter the Indian market under the new regulations.By use all of these issues the opposition parties want to take out the advantage and by demolish this government they want to create out their own government. Conclusion Although Tesco is doing well in all of the territories, But in India Tesco can be failed because India is too much emotionally involved with its cultural and economical perspective. Traders and retailers of India will not easily accept it which could become and unfavorable loss for Tesco. People are not adopt to change there but once Tesco start its operation fully as Tesco is signing contract with Tata slowly this impact will change the environment.

Papa John’s

Papa John’s Analysis Alex Quiquia 3/19/13 MGMT 4800 Strategic Analysis of Papa John’s Introduction–We already know that Papa John's is a major player in the Pizza industry but what does the future hold for them. One of the business-level strategies that Papa John’s implemented was product differentiation through the use of fresh dough and superior-quality ingredients. John Schnatter believed that other pizza restaurants used inferior ingredients and that he could do it better. This strategy was implemented from the very beginning in the United States.Another successful business-level strategy that focused on product diversification employed by Papa John’s was the use of technology to order pizza. In 2001 they became the first pizza company to offer online ordering. The most significant corporate-level strategy used early on by Papa John’s was mergers and acquisitions. In the late 90s, the company acquired 205 â€Å"Perfect Pizza† resta urants in the UK. They continued aggressively acquiring international restaurants until the early 2000s when they began to focus their acquisition efforts domestically.In just under 30 years since opening its first store, Papa John’s has added over 4,000 stores (papajohns. com). That’s an average of over 140 new stores every year since inception, an incredible pace. They also decided to use the franchisee model. Although this model has its critics, it can be a very useful way to generate revenue without adding to store overhead, etc. The franchisee model has been successful for Papa John’s. Papa John’s was enjoying a 5+ percent average revenue growth rate for the previous five years. The company also boasted one of the highest returns on invested capital in the restaurant category of the markets.Total assets grew steadily from 2003 to 2007 as well. This growth was financed mostly by debt, but debt/equity ratios remained healthy. Apparently Papa Johnâ€⠄¢s holds a competitive advantage in its fresher, higher-quality ingredients. When a customer is looking for a restaurant-quality pizza with ease of delivery, they turn to Papa John’s. External Analysis– During this study, the pizza industry was extremely competitive. Barriers to entry were few and competitors could drive prices for pizza ingredients extremely low, enabling them to easily undercut other competitors’ prices.Food commodity prices also took a 20 percent jump in 2007, which didn’t make the industry any more attractive. One of the attractive features of the industry is that because pizza ingredients are commodities, supplier power is very low. Suppliers cannot dictate prices to buyers, because they can go somewhere else. Buyer power, however, is very high. If someone doesn’t wish to buy a $12. 00 pizza at Papa John’s, they can go across the street to Little Caesar’s for a $5. 00 pizza that tastes almost the same. The two m ajor competitors of Papa John’s are Dominos and Pizza Hut. Both of these companies enjoy a larger market share than Papa John’s.These companies are focused more on price savings than Papa John’s, who is focused on quality pizza. Just like any other sub-section of the food industry, thousands of pizza restaurants are opened each year, which continues to make profits more difficult to obtain. Internal Analysis–The commissary system is an important part of what gives Papa John’s an edge over its competitors. Every Papa John’s restaurant belongs to a subdivided region, and each region has what is known as a commissary. These commissaries send fresh ingredients and cleaning supplies twice per week to all the Papa John’s restaurants within their region.This ensures fresh ingredients and all the supplies needed to clean the restaurants. This also maintains consistency from restaurant to restaurant as all of the commissaries are controlled at the corporate level. By servicing several units from one commissary, labor costs are also driven down. Papa John’s international growth is also an advantage it has over many of its competitors. By taking advantage of all different markets around the world, Papa John’s ensures that business is most likely thriving somewhere at all times. All of these factors create a competitive advantage for Papa John’s.Recommendations Based on this analysis of Papa John’s, the following recommendations are made to help the company continue its profitability. 1. Expand internationally as much as possible. With several stores in diverse locations throughout the world, Papa John’s will be well diversified and able to absorb losses in one area better. 2. Continue to move more toward the franchisee model even more so than they are currently doing. By furthering this model, overhead and administrative costs at the corporate level are drastically reduced. Papa John’s Papa John’s Analysis Alex Quiquia 3/19/13 MGMT 4800 Strategic Analysis of Papa John’s Introduction–We already know that Papa John's is a major player in the Pizza industry but what does the future hold for them. One of the business-level strategies that Papa John’s implemented was product differentiation through the use of fresh dough and superior-quality ingredients. John Schnatter believed that other pizza restaurants used inferior ingredients and that he could do it better. This strategy was implemented from the very beginning in the United States.Another successful business-level strategy that focused on product diversification employed by Papa John’s was the use of technology to order pizza. In 2001 they became the first pizza company to offer online ordering. The most significant corporate-level strategy used early on by Papa John’s was mergers and acquisitions. In the late 90s, the company acquired 205 â€Å"Perfect Pizza† resta urants in the UK. They continued aggressively acquiring international restaurants until the early 2000s when they began to focus their acquisition efforts domestically.In just under 30 years since opening its first store, Papa John’s has added over 4,000 stores (papajohns. com). That’s an average of over 140 new stores every year since inception, an incredible pace. They also decided to use the franchisee model. Although this model has its critics, it can be a very useful way to generate revenue without adding to store overhead, etc. The franchisee model has been successful for Papa John’s. Papa John’s was enjoying a 5+ percent average revenue growth rate for the previous five years. The company also boasted one of the highest returns on invested capital in the restaurant category of the markets.Total assets grew steadily from 2003 to 2007 as well. This growth was financed mostly by debt, but debt/equity ratios remained healthy. Apparently Papa Johnâ€⠄¢s holds a competitive advantage in its fresher, higher-quality ingredients. When a customer is looking for a restaurant-quality pizza with ease of delivery, they turn to Papa John’s. External Analysis– During this study, the pizza industry was extremely competitive. Barriers to entry were few and competitors could drive prices for pizza ingredients extremely low, enabling them to easily undercut other competitors’ prices.Food commodity prices also took a 20 percent jump in 2007, which didn’t make the industry any more attractive. One of the attractive features of the industry is that because pizza ingredients are commodities, supplier power is very low. Suppliers cannot dictate prices to buyers, because they can go somewhere else. Buyer power, however, is very high. If someone doesn’t wish to buy a $12. 00 pizza at Papa John’s, they can go across the street to Little Caesar’s for a $5. 00 pizza that tastes almost the same. The two m ajor competitors of Papa John’s are Dominos and Pizza Hut. Both of these companies enjoy a larger market share than Papa John’s.These companies are focused more on price savings than Papa John’s, who is focused on quality pizza. Just like any other sub-section of the food industry, thousands of pizza restaurants are opened each year, which continues to make profits more difficult to obtain. Internal Analysis–The commissary system is an important part of what gives Papa John’s an edge over its competitors. Every Papa John’s restaurant belongs to a subdivided region, and each region has what is known as a commissary. These commissaries send fresh ingredients and cleaning supplies twice per week to all the Papa John’s restaurants within their region.This ensures fresh ingredients and all the supplies needed to clean the restaurants. This also maintains consistency from restaurant to restaurant as all of the commissaries are controlled at the corporate level. By servicing several units from one commissary, labor costs are also driven down. Papa John’s international growth is also an advantage it has over many of its competitors. By taking advantage of all different markets around the world, Papa John’s ensures that business is most likely thriving somewhere at all times. All of these factors create a competitive advantage for Papa John’s.Recommendations Based on this analysis of Papa John’s, the following recommendations are made to help the company continue its profitability. 1. Expand internationally as much as possible. With several stores in diverse locations throughout the world, Papa John’s will be well diversified and able to absorb losses in one area better. 2. Continue to move more toward the franchisee model even more so than they are currently doing. By furthering this model, overhead and administrative costs at the corporate level are drastically reduced.

Legislative Action On Eyewitness Error And Wrongful Conviction Assignment

Legislative Action On Eyewitness Error And Wrongful Conviction - Assignment Example Ricardo Avilla, a neighbor whop lives across the street from the victims’ house testified in court that he saw the suspect run away from the house of the victims after hearing the gunshots. Avilla describes the suspect as a tall black man wearing a black coat and a grey cap. His description helped the police sketch the suspect’s picture. Another witness, Dan Christoffel, also –placed the suspect at the crime scene and gave a description of his physical appearance. A third witness, William also testified that he heard the suspect discuss how he murdered his victims. The appellant placed a doctor, Roy Malpass, on the stand to provide his opinion on the eye witness testimonies. Malpass was an expert on eyewitness identification, and his testimony was rejected by the jury who still found Tillman guilty. Kenneth Adams v. State†. This case involved a Kenneth L. Adams who, together with a Willie Rainge were convicted of murder, rape and aggravated kidnapping. Adams was sentenced to sixty years imprisonment for rape. He also got an additional seventy five years for each murder charge he was facing. The victims were Lawrence Lionberge and Carol Schmal. Carol, the victim is said to have gone to visit her boyfriend, Lawrence at his workplace. Carol is said to have been raped and shot here, and her boyfriend shot too. A witness later testifies to seeing the two defendants at the crime scene. Legislative action on eyewitness error and wrongful conviction. Undeniably, numerous cases have prompted judges to pass incorrect judgments on defendants due to the absence of adequate information. This is because of poor methods of collecting information and to some extent ignorance on the part of law enforcement officers. The involved parties in every case end up not being able to handle both the defendants as well as eyewitnesses based on the information they have attained (Wise, Dauphinais & Safer, 2007). To eliminate eyewitness errors, legal system ought to adopt the most effective method meant to extract the required information. This will ensure the convicted serve just sentences. In addition, it will ensure the entire process observes the involved parties’ rights, which the law dictates despite their role pertaining to the case. Therefore, this entails utilizing proficient officers to interrogate eyewitness and not excluding the service of eyewitness experts, for inst ance, psychologists (Tillman v. State, 2011). However, psychologists ought to be proficient in their field to the extent of being able to proffer the required information based on reliable scientific background and pertinent to the case supposed to undergo litigation process (Tillman v. State, 2011). In my opinion, the best solution or approach in eliminating numerous eyewitness errors that characterize litigation process is by employing tripartite solution (Wise, Dauphinais & Safer, 2007). In this solution, the initial step entails considering eyewitness’ testimony during the litigation process, which is also supported in the Tillman v. State case (Tillman v. State, 2011). Since, this enables the jury and those arbitrating cases to understand essential facts that may be difficult especially in the field judges are not conversant with, for instance, psychology (Martire & Kemp, 2009). This is evident in Tillman v. State’s case, though Dr. Malpass failed to present clear and convincing facts intended to prove the testimony, he claimed to have a strong scientific base. (Tillman v. State, 2011). Therefore, to ensure reliability of any information by eyewitness expert, the proponent ought to prove his or her (1) expertise employed is legitimate, (2) testimony lies within the required scope and (3) uses the field’

How the ASUS Company Can Continue To Be an Industry Leader and a Cash Research Paper

How the ASUS Company Can Continue To Be an Industry Leader and a Cash Cow - Research Paper Example According to the research findings, it can, therefore, be said that the primary strength of ASUS is its strong presence in the market. It could be realized from the fact that it is the world’s number one brand in Asia, US, and Europe. It has outperformed technology giants like Intel, IBS, and Microsoft in many segments. Its strong presence in the market has helped it to aggressively acquire market share compared to many other companies that only have a strong presence in their local markets. The company has the largest market share in MB and motherboard segments selling approximately 22 million pieces in FY09. ASUS is one of the rear technology companies that had made operating profits even though global economy was undergoing a recession. Another Strength of ASUS is its advanced and excellent Research & Development capability, efficient and effective supply chain, and mass production at a competitive production cost. These competitive strategies of ASUS have helped it to beco me a market leader in many products. In 2009, the company came up with first of its kind notebook and motherboard that was compatible with USB 3.0 securing a leading position in the segment. This was a sheer display of Research initiatives of the company. With the use of technologies like e-commerce, the company had created an efficient supply chain which helps it with a seamless flow of information and products among resources. Mass production done by ASUS helps it achieve economies of scale thereby increasing operating profits of the company. Weakness The primary weakness of the company is that it is investing a lot of amounts in restructure activities involving spin-off of certain subsidiaries and disposal of assets. It could be realized from the fact that it spin-off OEM and 2008 and has disposed of several assets since then. In the same year company also recognized impairment charges from such transactions. These activities may be beneficial in the long wrong if executed correc tly but they reduce profit-making capability of the company. The company should concentrate more on the activities involving expansion and research for innovative technologies. Another Weakness of ASUS is its low market share in emerging economies. To be a cash cow for the future every technology company should be in search for opportunities in the emerging markets as they give the advantage of escalated growth compared to developed markets where growth stagnates after a point of time. It should be noted that ASUS has a low presence in emerging economies e.g. India whilst many other companies like Microsoft and IBM are aggressively gaining market share in these countries. To retain market capitalization ASUS needs to expand its operations aggressively to emerging countries. Opportunities Primary opportunity for ASUS is expanding into markets with the help of joint ventures, tie-up, and agreement with other companies.

Sensation and Perception Homework Essay Example | Topics and Well Written Essays - 1000 words

Sensation and Perception Homework - Essay Example For this process to complete the function of the eye is the most important one and its shape, size and location determine the capacity and functionality of the seeing capacity. Before deciding the design of eye for the new animal species, the most important thing we have to consider is the habitat and the surrounding environment where it will have to struggle for its survival. The foremost thing we should know is whether it is a hunting and assaulting animal or if it is a prey animal taken for food purpose. For the species involved in hunting the frontal eyes suit better because these eyes can give excellent depth perception due to the location in front of the head. On the other hand, the lateral position of eyes suits better for the prey-animals which gives them a panoramic view of the objects and helps them to anticipate and percept their hunters. After the placement of eye, its size and shape also determine its functionality. There are mainly two types of eyes, the most developed eyes like we, the human beings, have and the simple ones like a patch of photosensitive pigment which is found in many worms. The third option for designing the visual system is about its ability for movement. The movement of eyes helps the living beings to see objects from different angles giving better view of the object. However, the movement of the eyes is not sufficient in itself, the body shape should also facilitate in its movements to have wider seeing perspective. Thus, I would like for the new animal species a visual design which has frontal position to give excellent depth perception, medium sized to allow fast movements and the starling-like eye movements. 1.2 About fifty years ago, many a brain disorders were undiagnosed due to the lack of modern-day equipments and the research which by now has facilitated the medical professionals to anticipate and diagnose complicated neurological and brain disorders like Parkinson's, Anton's syndrome, and Meige syndrome etc. due to the lack of proper awareness about such disorders, the lives of patients were miserable and they had to rely much on their attendants. The real problem with some of the patients having brain disorder was that they did not realize they suffered some sort of disorder like in Meige syndrome in which the patients affirmed quite adamantly that they were capable of seeing even though they cortically blind. However, now the medical science has made extensive researches and is now able to control these disorders to some extent (Charles Bonnet Syndrome. 2007). However, it is a matter of concern that there is no specific treatment for these disorders and the medical professionals are able to control it in initial stages as well as handling some symptoms of the disorder. It is hoped that with further concentrated researches, these disorders will be controlled efficiently within next 50 years. 1.3 Structure of the Eye The structure of the eye or as is called the eyeball, is spherical approximately 2.5 cm in diameter. The outer part of the eye consists of three layers of tissue. The outside layer is the sclera having protective coating and it covers about five-sixth of the eye surface. The middle layer is called choroids, a vascular layer which is continuous with the ciliary body and with the iris. It lies at the front of the eye. The innermost layer of the eye is the

Sagatiba plc Essay Example | Topics and Well Written Essays - 2000 words

Sagatiba plc - Essay Example Cachaca was renamed as Sagatiba. While, Cachaca was mainly marketed in Brazil, under the banner of Sagatiba, its market was has considerably expanded with nearly 50% of its output being exported to America and Europe. Strategic marketing plans are crucial part of promoting products and services of an organization. â€Å"Organizations must change because their environments change† (Bateman, 1990). They implement necessary changes in the organization to not only survive but compete with their rival with confidence. Changing environment of technological advancement has made it imperative for one to evolve new marketing strategy in order to maintain an edge over their rivals. The compulsions of the rapidly transforming societal paradigms and technological advancements are important factors that require more comprehensive and innovative approach to market strategy. The company needs to formulate marketing and communication strategy in a way that would not only uphold a high standard of corporate ethics but it must be able to ensure and exhibit understanding of the cross cultural values and handle issues with sensitivity. Any strategy that is formed needs to be localized to suit the local conditions. Strategic partnerships with other business must be made to meet the growing demands of the customers and such strategic relationship should be conformed and regulated within the given set of parameters so that the customer is not affected in any way and unconsciously becomes a scapegoat for our own lack of business understanding with our business partners. The partnership must facilitate business leverage over the rivals. At the same time, it should add value to our products and services, thereby, giving it a unique selling point to attract new and the old customers. Sagatiba needs to be more aggressive in its marketing strategy and forge partnership with various retail outlets and supermarket chains to market its various Sagatiba products. In the recent times, internet

Advanced management accounting Essay Example | Topics and Well Written Essays - 1500 words - 1

Advanced management accounting - Essay Example This will help the management in adopting corrective measure. This also includes administrative control which involves laws, regulations, norms, standard procedures. The second category deals with personal control, social control and behavioural control. Management control system serves as language and helps in communication system. Management control system also plays the role of transfer pricing for performing the strategic functions of the organization. Management control system can be effectively designed and implemented if there is dedication and commitment in the top level executives (Giraud, Zarlowski, Saulpic, Lorain, Fourcade and Morales, 2007). The less involvement, less initiative and also less interest in the activities among the top level executives will lead the top management in diverting its attention to other areas, which is not suitable for the smooth running of the organization. The Organization’s which completes there project in time establishes its budget and fulfilment of the maintenance of quality is considered as a successful company or organization (NOEVERMAN, 2007). Therefore if the organization is not able to complete its project in time can lead or act as a challenge for delivery of project in time. Lack of cross – functional communication Effective communication is a main function for exchanging of information between the people in the organization. It serves as a source for exchanging of ideas (Arsh, 2010). The changes that are adopted in the organization have to be clearly communicated among the persons in the organization and also provide the rationale for the changes undergone by the organization (Neale & McElroy, 2004). The organization must clearly define the benefits that the organization expects from the project and the challenges or obstacles towards receiving those benefits (Malmi &

Answer question and write essay Example | Topics and Well Written Essays - 500 words

Answer question and write - Essay Example The world agenda on development, as implemented by international bodies as the UNEP intends to create harmony between the escalating growth of human population and environmental concerns. In ensuring harmony between population and environment, bodies and organizations responsible for ensuring sustainable development recommend the application of strategies that would reduce acute environmental pollution. The high human population growth rate translates to a consequential increase in food production. This initiates innovation of production processes that would guarantee food security for the high human population. Through the adoption of clean production technologies, environmental degradation would reduce to minimal levels possible. Priority, therefore, should be on the use of clean production techniques. Conducting impact assessments for projects and their feasibility is core to ensuring developments and projects embrace environmental concerns and mitigate any possible negative outco me. The use of clean production techniques would have other related importance as the prevention of land and water resources degradation. Industries should set process and product quality standards requirements. This would ensure clean production processes that produce minimum waste and pollutants. Clean production standards would control the rate of carbon emission into the atmosphere and, in turn, the consequential effects as greenhouse gasses accumulation in the atmosphere. Regular monitoring of production processes is vital in ensuring compliance to set standards for production. Governing the limited environmental resources poses a considerable challenge to responsible agencies and organizations. Amidst the high demand for and human consumption of natural resources, realization of sustainability of resources is a global environmental challenge. Prioritizing development planning, at national and international levels, is a vital tool to

Elasticity Research Paper Example | Topics and Well Written Essays - 2000 words

Elasticity - Research Paper Example Most of the strategies are designed to overcome the ‘elasticity’ factor. Availability of credit being the important element in the scheme, the seller’s ability to arrange finance for the consumers to buy their product plays an important role with the highly developed financial services sector to-day. Exchange rates and interest rates are the important considerations while buying on credit. The supply side constraints on account of events such as monsoon failure, industrial unrest and natural disasters and the regulation of supply through collusion under monopolistic conditions vitiate the market conditions. The pharmaceutical companies taking advantage of the protection given under patents fix the prices at exorbitant levels for their products, the demand for which are inelastic in nature. This paper seeks to analyze elasticity of demand from a comprehensive perspective. Key words: Elasticity, Demand, Price, Branding & Marketing. ELASTICITY OF DEMAND Price Elastic ity of Demand Law of demand states that other things being equal, the quantity demanded extends with a fall in price and contracts with a rise in price. (Mandal, 2007, p. 73) Under the dynamic market conditions, there are several factors which may influence the demand irrespective of change in price. Apart from the accepted exceptions such as prestige goods consumed by rich people which forms the basis for conspicuous consumption and speculative goods like shares where the demand will be more when the prices rise and demand for hoarding purposes due to scarcity or hyper inflation, technically the law of demand does not apply to necessaries of life where the demand is said to be inelastic. Robert Giffen discovery could be the real exception in this case. He found that poor people will demand more of inferior goods if their prices rise. They reduce their expenditure on superior goods to conserve their little income to spend more on inferior goods. The quantum of change is explained by elasticity of demand or rate of change. The ratio of a relative change in quantity to a relative change in price is called as elasticity. Mankiw states that economists compute the price elasticity of demand as the percentage change in the quantity demanded divided by the percentage change in price. That is, Percentage change in quantity demanded Price elasticity of demand = ----------------------------------------------------- Percentage change in price (2012, p.91) The concept of price elasticity of demand is the primary force behind the innovations that we have witnessed during the last few decades. For instance, rising cost of fuel has forced the car companies to manufacture fuel efficient cars. The rise in fuel cost has been compensated by the increased mileage provided by the cars. (Annexure I) Hughes, Knittel, & Sperling concluded in their study that â€Å"results suggest that technologies and policies for improving vehicle fuel economy may be increasingly important in reduc ing U.S. gasoline consumption." (2006)The same concept leads the car manufacturers to concentrate their attention on electric cars. The depleting natural resources and their increasing cost make the industrialists to concentrate on alternative renewable energy sources. The price elasticit

Effects of an Ice Age on the Oceans Essay Example for Free

Effects of an Ice Age on the Oceans Essay The Earth, the third planet from the Sun capable of sustaining life, has several components on its surface. More than 70% of the Earth is covered by water and most of them is concentrated on the oceans. These oceans serve not only as huge bodies of water in between the land masses but also a large habitat for most of the marine life on the planet. Furthermore, it is in the oceans that some of the most important phenomena that keep the atmospheric conditions stable occur. Indeed, oceans are the lifeblood of the planet. What effects does an Ice Age have on these bodies of water? Ice ages are usually known as a period of gradual reduction in the temperature of the planetary climate which causes massive expansion of continental ice sheets, polar ice sheets and mountain glaciers. In glaciological terms, an ice age means that ice sheets are present in the northern and southern hemispheres (which means technically we are still in an ice age, given the ice sheets in Greenland and Antarctic (Imbrie and Imbrie, 1986). A study of ice sheets and other sources reveal that the Earth’s climate is characterized by a cycle between warm periods or interglacial conditions and glacial conditions. Many theories have emerged to explain the occurrence of these ice ages. One well-known theory was devised by Milutin Milankovitch in 1938. It predicts that the shifts from glacial to interglacial and vice versa are affected by the changes in the tilt of the Earth’s rotational axis every 41,000 years, differences in the orientation of the planet’s elliptical orbit around the Sun known as the precession of the equinoxes occurring every 23,000 years and changes in the shape of the orbit happening almost every 100,000 years (Joyce and Keigwin, 2007). Another theory that explains the origins of the ice ages is the changes in the planetary atmosphere. The rise and fall of greenhouse gases have been linked to the retreat and advance of the ice sheets. It is possible that the changes in the greenhouse gases may have been caused by other factors contributing to the start of the ice age such as continent motion and volcanism. One hypothesis, known as the â€Å"Snowball Earth† hypothesis, claims that the late Proterozoic era saw a severe ice age that began with a reduction of carbon dioxide levels in the atmosphere and ended with an increase of these levels in the atmosphere. The early anthropocene hypothesis of William Ruddiman claims that during this era where human activities started to cause a significant global impact on the climate and ecosystems more than 8,000 years ago, atmospheric gas levels began to not follow the pattern of the Milankovitch cycles (Macdougall, 2004). Geological events confirm that the position of continents may cause ice ages if they block or decrease the flow of warm water to the poles allowing the formation of ice sheets. These ice sheets will then cause the increase in the Earth’s reflectivity decreasing the absorption of solar radiation which leads to atmospheric cooling. This starts a positive feedback loop allowing more ice sheets to form as the temperature cools. Some of these configurations include a continent sitting on top of a pole, a polar sea that is land-locked and a super continent that covers most of the equatorial area (Aber, 2003). Another big factor in the end of an ice age is sudden global warming that could theoretically be caused by the eruption of large undersea volcanoes. These volcanoes and flood basalts could release huge amounts of methane that contribute to a large and rapid increase in the greenhouse effect (Macdougall, 2004). There are five known periods of glaciation: Huronian (2400 Ma – 2100 Ma), Cryogenian (850 Ma – 635 Ma), Andean-Saharan (450 Ma – 420 Ma), Karoo (360 Ma – 260 Ma) and Cenozoic (30 Ma – Present). Oceans are very important in maintaining the stability of climate. The balancing of excess heating at the equator and cooling at the poles is accomplished transporting heat via atmospheric and oceanic currents from low to high altitudes. The warm surface waters that arrive at the higher latitudes are cooled and the heat is released to the atmosphere and later on radiated away to space. This mechanism bridges the gap between equator and pole temperatures. Warm ocean temperatures also cause an excess of evaporation against precipitation in the atmosphere. The water vapor is then transported to the poles through atmospheric currents and there it cools causing an excess of precipitation against evaporation. These two components together with the salinity-dependent mixing of the cold waters returning from the poles with the warm waters at the equator allows the continuity of the great ocean conveyor belt that allows for climate stability (Joyce and Keigwin, 2007). An ice age will could also begin if the balance is disrupted on this belt. Scientists now speculate that we are heading for another ice age given the current configurations of the continents and other factors. One possible scenario is that as the Earth continues to experience global warming, ice sheets will soon begin to melt. The Arctic sea has 15% less ice compared to levels 40 years ago. Cold fresh water from melted glaciers and ice sheets will flow into the north Atlantic which could weaken the Gulf stream and the great ocean conveyor belt since it would change salinity levels important for mixing and the temperatures of the waters. This would cause a cold climate change for Europe with temperatures reaching up to 10oC for during the summer. This could also usher in the next ice age since at the height of the last one, the strength of the Gulf stream was only two-thirds that of today. Global warming will slow down the Gulf stream by up to 30% and may cut off Europe completely in the future (McGuire, 2002). Given this possibility of an ice age occurring, it is important to look into the possible effects of an ice age. The most obvious effect of an ice age on the oceans is the decrease of actual flowing water given that the ice sheets would be formed from waters of both in-land sources and the oceans. Since glaciers are formed from freshwater, this means that the freezing up of oceanic waters could increase the salinity of the remaining flowing water. Scientists at the Lamont Doherty Earth Observatory found that ocean circulation changes did not cause but was rather the effect of climate changes at the start and end of the last ice age. Ice sheet volume and global carbon budget had changed even before the ocean currents were affected. The possible scenario drawn is that the ice age had been driven by discrepancies with the amount of heat from the sun arriving at the poles. The changes in the carbon cycle were caused by the decline of plant life because of cooler temperatures and glacial advance. This caused an initial change in the great ocean conveyor belt by amplifying the effect of heat at the higher latitudes. Ocean circulation changes that were caused by the beginnings of the ice age further amplified the climate trends that cause the continental ice sheet expansion and also the retreat of the ice sheets later on (LDEO, 2005). The implication of this research is that this shows a possible effect of an impending ice age on the oceans. It expresses the possibility that once a change in climate is set-off, the great ocean conveyor belt adapts to the new conditions further aggravating the new changes in climate. Thus, a new ice age could bring a change in the current ocean currents prevalent today. Since the oceans are host to an unknown number of species of living organisms, the effects on marine life is also important to consider. Although terrestrial organisms would rather prefer the current warm climate, evidence shows that aquatic organisms did not share the same preference. A team of scientists from the University of British Columbia in Vancouver, Canada found that ice age oceans some 20,000 years ago had increased concentrations of nitrate, an important nutrient for plankton that producers for the marine food chain. These concentrations could have supported plankton life in waters that are now nutrient deprived. They measured nitrate levels of two nitrogen isotopes – N-15 and N-14 in sediments found at the coast of Mazatlan, Mexico. This is one of three â€Å"nitrate sinks† in the ocean where bacteria cause denitrification. Although the data gathered from two sites coincided with the hypothesis, it is insufficient to definitively conclude that global nitrate levels were as high as those at the sites. However, it is possible and this could mean that more marine life was present given the abundance of plankton. This could also have contributed more to the ice age since more plants could absorb more carbon dioxide reducing even more the greenhouse effect (Monastersky, 1995). All these effects are but glimpses of what truly happens during an ice age. We can never truly know exactly what all of them are unless we experience it ourselves. But for sure, given the immensity of the world’s oceans and how reliant stable climate is to them, these effects would affect not only the oceans themselves but the entire planet. Bibliography: Imbrie, J. Imbrie, K. P. (1986). Ice ages: Solving the Mystery. Cambridge, Massachusetts: Harvard University Press. Joyce, T. Keigwin, L. (2007). Are we on the brink of a ‘New Little Ice Age’? Retrieved 11 May 2007 from http://www. whoi. edu/page. do? pid=12455tid=282cid=10046.

Media assignment Essay Example for Free

Media assignment Essay The article Bad parents? Expel kids has three underlying psychological assumptions or issues. The first is that teachers are applying for new rules to allow them to expel pupils who have badly behaved parents;  Head teachersdemanded new laws to allow them to expel pupils whose parents are violent or abusive towards staff  The teachers are wanting to do this as they believe that if the parents show abusive behaviour, their children will show similar behaviour as parents are seen as role models. This links with Bandura et als Bashing Bobo study, where they showed how childrens behaviour changes to how they see adults conduct themselves. Also in the article is the view that teaching boards should be able to do everything in their powers to parents who neglect their children;  Education authorities are failing to use their powerto tackle feckless parents  Feckless parents refer to those who let their children do whatever they want to. If the parents do not make their children go to school then this will be seen as the right thing to do. This links to Skinner, a behaviourist, and his study of operant conditioning. The third psychological issue is when the general secretary of the national association of head teachers, David Hart, states; that he believes that if a parent and school has a bad relationship, then the schools should have no obligation to teach their children.  If relations between a school and a particular parenthas broken down I really dont think we should educate their children  He believes that poor relationships between schools and parents will have bad effects on the pupils education. These poor relationships link to Tajfels study on insiders and outsiders. Bandura et als experiment on Bashing bobo provides the psychological evidence behind the first issue. They created a number of situations using groups of small children, different toys a large doll (bobo) and a role model (an adult who demonstrated different behaviours). Bandura et al found that the children who were shown no violent behaviour by the model, towards bobo, showed none or little violent behaviour. However, a large proportion of the children who were shown violent behaviour towards bobo acted in a violent way also. This links to the article where teachers believe they should have the power to expel pupils whose parents are abusive towards teaching staff. This is because all parents are role models for their children. Therefore the children will see the behaviour of their parents and believe this to be the way to act. In 1938 a behaviourist called Skinner carried out a study on rats where he showed how the rats behaviour could be shaped until it learned what was required. This study supplies the psychological evidence behind the second assumption in the newspaper article. Skinner created a habitat for rats which included a lever in its cage. To start with if the rat got close to the lever food would come out of a hatch. This process progressed until the rats actually had to push the lever to receive the food. When this was learnt, the rat did not actually think consciously what it was doing, it just did it when it wanted food. This relates to the article as if these feckless parents persist in not making their children go to school then their behaviour will be shaped as they will view this behaviour to be correct. They will do this without even thinking about what they are doing or the consequences. The psychological evidence that lies behind the third issue raised is that of Tajfels study of insiders and outsiders. Tajfel carried out a study, in which there were 64 schoolboy subjects, into intergroup discrimination. He placed the boys into different groups, although the children did not know who else was in the group. He then asked them to assign money in certain ways. He found that the boys discriminated against the groups other than his own. This shows ethnocentrism, where we believe that the group we belong to is the norm and all other groups are not as good. This links to the article and the poor relations between teachers and parents. This could show that the parents believe they are better than the teachers as they are not part of their group. Therefore the teachers are discriminated against. This could go onto show that as the parents believe this so will their children, so they to will discriminate against the teachers.  In relation to the first psychological assumption I would suggest that head teachers are given the right to expel pupils whose parents are abusive towards teachers. If these changes were made then the abusive parents may think more about the consequences of their behaviour. If their attitude did change then their children would perceive this as how to act, as parents are role models. Therefore the childrens attitude would also change. This change in rules for head teachers may act as operant conditioning, which links to the study on this by Skinner. A suggestion base on the second psychological issue would be to arrange behaviour modification sessions with the feckless parents. These sessions will tell them that they need to make their children go to school as they will be rewarded in the long run. This would be because their children may get better jobs and therefore the parents will be proud and may benefit financially. The shaping of the parents behaviour will then be seen by the children and their views towards school will also change. Also the parents may encourage their children to go to school, they will do this as they will both ultimately benefit. Based on the third issue within the article I would suggest that the parents whose relationships with schools have broken down should be sent a very formal letter inviting them in for a talk. During this talk they should be shown how difficult it is to teach pupils whose parents have no respect for them. They should be told that the pupils also believe that teachers deserve no respect. If a normal relationship can be made then the students may look at this and also change their relationship with their teachers. References Oliver, K (2000) Psychology and Everyday Life. Hodder and Stoughton.

The Interaction Between The Tangible And Intangible Economics Essay

The Interaction Between The Tangible And Intangible Economics Essay Introduction: Assets is one of the most controversial concept in financial accounting. The historical accounting scientist are trying to give a satisfactory definition of the assets, but so far, an authoritative, academics and practitioners are accepted definition, has not yet appeared. The resources formed from past transactions or events by enterprises owned or controlled, and the resource be expected to bring economic interests to enterprises which is called assets. Classified according to different criteria, assets can be divided into different categories. In accordance with the length of the consumption period, can be divided into current assets and long-term assets; according to the specific form, Long-term assets can also be further classified, according to whether the physical form, can be divided into tangible and intangible assets. Tangible Assets: Tangible Resources Financial: Firms cash account and cash equivalents Firms capacity to raise equity Firms borrowing capacity Physical: Modern plan and facilities Favorable manufacturing locations State of the art machinery and equipment Technological: Trade secrets Innovative production processes Patents copyrights trademarks Organizational: Effective strategic planning process Excellent evaluation and control systems Source: (Strategic Brand Management 2003) Assets that are relatively easy to identify are called tangible resources. they include the physical and financial assets that an organization uses to create value for its customers. Among them are financial resources (e.g.: a firms cash and accounts receivables as well as its ability to borrow funds) physical resources (e.g.: the companys plant equipment and machinery as well as its proximity to customers and suppliers): many firms are finding that hightech .computerized training has dual Benefits; it develops more effective employees and reduces cost at the same time ( J.B. 1991) A tangible asset is the physical form of assets, including fixed assets and current assets, tangible assets consist primarily of: housing, machinery, equipment, and other forms of assets. Narrow sense of tangible assets usually refers to fixed assets and liquidity. Generalized tangible asset including: funds, resources, products, equipment, apparatus, plant, personnel information, including all the factors of production. Generally speaking, the tangible asset is the assets of a certain kind of form. (Jobber. 2012) Existing assets to the specific material and product form, including the production of tangible assets and non-produced tangible assets. Production of tangible assets is the production activities to create assets; tangible non-produced assets are natural assets without production achieved. Production of tangible assets, including tangible fixed assets, inventory (stock) and precious items . Tangible fixed assets, that is including residential, houses and buildings, machinery and equipment, raw materials and supplies, on the move, that is finished goods, and resell the goods; Non-production of tangible assets include land resource, uncultivated biological resources and water resources.(Wilson. 2005) Tangible assets can be further divided into physical and financial assets. Physical asset is the value in use of the property or material. Financial asset is the currency and securities. The value of the tangible assets created by its physical nature, that is, given the value of tangible assets by tangible, physical and visual factors. The value of the tangible assets from its material characteristics, their property rights are intangible, but it comes from their material characteristics. Intangible Assets: Intangible Resources Human: Experience and capabilities of employees Trust Managerial skills Firm specific practices and procedures Innovation: Technical and scientific skills Innovation capacities Reputation; Brand name Reputation with customers for quality and reliability Reputation with suppliers for fairness, non-zero-sum relationships Source: (Strategic Brand Management 2003) Much more difficult for competitors and for that matter . A firms own managers to account for or imitate are intangible resources .which are typically embedded in unique routines and practices that have evolved and accumulated over time .these include human resources (e.g.; experience and capability of employees, trust ,effectiveness of work teams, managerial skills ),innovation resources (e.g., Technical and scientific expertise ,ideas and reputation resources (e.g.: brand name ,reputation with suppliers for fairness and with customers for reliability ,and product quality . a firms culture may also be a resource that provides competitive advantage. (.Barney.1991) Intangible assets refer to enterprises for the production of goods or rendering of services, for rental to others, or for administrative purposes and holds a long-term, non-monetary asset without physical form. Generalized intangible assets including financial assets, long-term equity investments, patents, trademarks, etc., because they do not have a material entity, but the performance of some kind of legal rights or technology. Intangible assets including patents, technology, brands, copyrights and royalties, the use of the land . Intangible assets can be divided into identifiable and non-identifiable intangible assets. Identifiable intangible assets, that is including patents, proprietary technology, brands, land use rights and concessions,. Intangible assets following conditions are satisfied at the same time, in order to be recognized .The intangible assets related to the economic benefits are likely to flow to the enterprise; the cost of the intangible asset can be measured reliably.( Ghemawat.1991) Role of intangible Assets ¼Ã… ¡ Use of intangible assets as security for loans (such as trademarks, patents, copyrights, equity pledge registration as security for loans), commercial registration, increase investment, equity participation, shareholders funded immaterial property, license to use, transfer, lease contract, liquidation auction; Increase brand awareness, show the strength of enterprises, enhance cohesion, brand image ¼Ã¢â‚¬ º(Jorissen. 2007) The enterprises operating intangible assets with international standards, and then enter the international market Protection of intellectual property rights claims is based requires companies to crack down on counterfeit products, infringement and litigation .Through the evaluation of Intangible assets, the business of the inventory can be completed ¼Ã…’ to provide the management information to operators thus reasonable allocation of resources. Project financing, joint venture, merger, acquisition, attract investment, investment in intangible assets, investment, Intangible assets is the core attraction of foreign investment such as commercial brand, corporate profitability, sales, channels, personnel , etc. Intangible assets capital to invest in shares can bring many benefits for the enterprise. First of all, can ease the difficulties of registered capital and increase investment. Some people want to start a business, because of lack of funds to run the new company, can use intangible assets as part of the of registered capital to be registered, especially in some high-tech enterprise, especially; The number of enterprises registered capital is too low, giving the marketing difficulties, want to increase the registered capital, but the lack of funds, then can use the immaterial property investment shares to overcome this difficulty.( Gregory 2003) In the era of the industrial economy, the economic growth is mainly dependent on the plant, equipment, funds, and in the era of knowledge economy, patents, proprietary technology, trademarks, goodwill, information, computer software and other Intangible assets of innovation and sustainable development of economic growth play a decisive role. Intangible assets unlike land, buildings, machinery and equipment as a specific physical form in front of people, but in the era of knowledge economy, it does play a role can not be ignored for the sustainable development of enterprises. In the era of knowledge economy, the process of economic globalization in further exacerbated, it should be recognized that there is a process of continuous improvement of the status and role of intangible assets, when the increasingly competitive market, the more complex the business activities, intangible assets continues to increase, while its status and role of the more trend in the core, so that the number of high-tech enterprises are facing the danger instance to be suspended because of the loss of Intangible assets and can not sell their products.( Wilson, D. 2005) Role of intangible assets in Fast-paced Technology Market: In the day-to-day purchasing behavior, will you confused with a wide variety, all kinds of brand? And do not know how to make your decisions? What are the determinists to help you to choose goods finally? Of course, we want to buy the most cost-effective products, imagine that, we can not get them to try one by one, we will proceed from experience to choose reputable manufacturers and the well-known brands. In our selection process, in fact these Intangible assets play a role in the process. It has a strong appeal and influence, sometimes forcing us to make not entirely rational choice, wonderful role of the brand is to be able to win the goodwill of consumers to obtain the trust of consumers, which products sold, win opportunities to make goods in an invincible position in the competition for a long time.( Riezebos.2003) In the context of the era of knowledge economy, the value of Intangible assets can be much higher than the tangible assets, because the value of the tangible assets, after all is limited, while the value of Intangible assets can be unlimited200 brand value rankings released by the United States in November 2003, Coca-Cola topped the brand value of up to $ 70.45 billion, which strong value of intangible assets is evident. No wonder the boss of the Coca-Cola Company said: Even now, all the property of the Coca-Cola was burned, we still can dominate the world with this brand again. This is the brands equity and also is the power of intangible assets. This kind of self-confidence and competitive advantage also reflected in other international brands. For example, Intangible assets and tangible assets ratio of 70% versus 30% respectively in the world famous Microsoft, It can be predicted that the proportion of Intangible assets will continue to expand in the future of the companys new as sets. The United States has been able to occupy a dominant position for a long in the world, relying on its powerful economic force, In fact, that is expanding the tremendous power of intangible assets which included in enterprises and products. (Saudagaran. 2001) Intangible assets growth with the support of modern marketing tools and modern technology means, its speed can be much higher than the growth of the tangible assets of the enterprise, which means giving enterprises more excess profits. Let us look at the following data: In the high-tech is widely used in the United States, the research and development expenses of non-financial firms as a percentage of GDP, rose from an average of 2.2% in 1980-1989 to an average of 2.9% in 1990-1997, The proportion of investment in the world in tangible assets fell to 14.1%. At the same time, the S P500 index reflects the market value of the main American. The companies index from 135.76 points in 1980 raised to 1342.62 points on November 20, 2000, an increase of nearly 1O times. This shows that intangible assets play an increasingly important role in the creation of enterprise value. The interaction between the tangible and intangible assets: In addition, activate tangible assets with intangible assets, is the best way for low-cost expansion, the greatest advantage is to avoid repeated investment and redundant development. It is crucial for the adjustment of economic structure, promote the virtuous circle of the whole national economy. Haier as the number one of Chinese home appliance brand, one of the features of the expansion is to make an activation of tangible assets with intangible assets, which is written into textbook as classic case of Harvard Business School. (Itami..1987) Before Haier mergers Qingdao Red Star Electric Appliance Factory, total assets of 400 million Yuan, while total liabilities amounted over to 500 million, 133 million insolvent, and the debt ratio up to 140%. After taken over by Haier Group, it was reorganized as Haier Washing Machine Corporation, and directed to employees with a series of management concepts, these ideas like an invisible hand united the almost defeated team and elevated to an orderly, self-discipline, quick job status, burst out of powerful life and been enable enterprises to gain the extraordinary development: made up the deficits and get surpluses in three months, profit $ 1.5 million in the fifth month, passed certification of the IS09001 international quality system in the Second year, won Chinese washing machine Top 10 Brands, consumers shopping preferred brand, etc; market share has risen to 22% of 100 large shopping malls in the country at the end of 1996, It rose to 28.31% the first half of 1997, five percen tage higher than the second. The International market share is far ahead of other brand in China, the number of Automatic washing machines exported to Japan has been accounted 95% of total exports, accounting of 61% total imports of Japan; On this basis, Haier Washing machine merger the Guangdong Shunde washing machine factory again as an investment holding company brand in May 1997, after that set up Shunde Haier Electric Company and resume production within two months, created people are even saying so terrible Haier speed; September 1997 in cooperation with West Lake in Hangzhou, Haier take advantage of value of intangible assets, set up the Haier Holdings Electric Company Hangzhou without invest a penny and successfully developed a series of TV with Haier brand. (Field, A . 2005) In June 2001, the Haier Groups acquired global line of credit of 300 million U.S. dollars from the Bank of China, This is the bank of China the first and the only time to give China enterprise a global credit in China. With the global credit of Bank of China, Haier financing approval procedures will be greatly simplified, the domestic and foreign investment projects within 300 million US dollars will be more rapid and timely service; In addition, the Bank of China branches and agencies around the world will give Haier Group worldwide localization financing to facilitate. Haier brand value there are 74.9 billion Yuan in 2006, equivalent to nearly $ 10 billion. The value created by a brand is far beyond than several generation of peoples hard work. Haier could not successfully obtain such wholesale funding without such huge brand effect of Haier. Trends of Intangible assets: Intangible assets can bring huge profits for the enterprise, profit has a powerful allure and penetrating power, right here only cited one case to illustrate this. Lets look at the World Brand Lab recently announced 2008 World Brand 500: Harvard University ranked first; Coca-Cola second in the world; Citibank ranked third in the world; Google ranked fourth; Mercedes-Benz the worlds fifth; Wal-Mart the world rankings sixth; Microsoft the world ranked seventh; McDonald ranked eighth in the world; International business opportunities ranked ninth in the world; Apple Computer the worlds tenth. These world-class brands, its brand value is amazing, Coca-Cola reached $ 55 billion, the highest IBM brand value of $ 59 billion, Googles $ 25.5 billion in 2005 alone. (Selam Nuri 2012). With the extensive use of knowledge, technology and information in the social production and life, the human social economic form gradually changed from the agricultural and industrial to knowledge industries. (Gu. F. and Lev, B .2002).The 21st century is the era of the knowledge economy (Knowledge Economy), the knowledge economy is an economic form based on knowledge resources, its significant characteristics: Knowledge intensive technology as the foundation of the knowledge industry or new and high technology industries, has become the core of the entire industry, it is the major driving force for a country to obtain a long-term competitive advantage and sustainable socio-economic growth boosters. The arrival of the knowledge economy is a result of the development of high-tech industries, on preliminary information developed countries in the world, their computers, electronics, and aerospace and other high-tech industrial output and employment growth is the fastest. High-tech enter prise intangible assets accounted is bigger for the proportion of total assets in comparison with the traditional enterprise The high-tech enterprises are typical of knowledge and intellectual support enterprises, it has a high quality of intangible assets as a prerequisite, rich in scientific and technological content of its products are technically complex, a high degree of innovation, the short lifetime of the product guide the demand characteristics. Currently, many U.S. high technology enterprise intangible assets has more than 60% of total assets. In the Microsoft does not have raw materials, plant and equipment on a large scale, It has a main resource is the wisdom of the people, have the product is in the floppy disk and the floppy disk that contains knowledge. Although Microsoft does not have the characteristics of the traditional large enterprises on the surface, but its enterprise value is more than General Motors Corporation in the United States and other giant enterprises, become a truly high-tech industry giant, the only one reason is that Microsoft has a huge amount of intangible assets. The economic benefits of Knowledge which created by intangible assets has constituted the main body of the economic benefits of high-tech enterprises. In summary, there is no new and high technology enterprise without these invisible assets. (Gunnar Hedlund.2012.) Conclusion: The assets are the most important economic resources of an enterprise. Under conventional economic conditions, tangible assets relative to intangible assets in a more scarce position, the knowledge contained in the companys products and technology content is not high, the core position in the competition tangible assets rather than intangible assets; In the era of knowledge economy, the role and status of intangible assets is rising, intangible assets play an increasingly important role in the economic development, competition among enterprises has evolved into a competition intangible assets such as knowledge, technology, management ability and innovation ability. Intangible assets of the enterprise is becoming a key element in the survival and development of enterprises, it is an important value source of enterprise. Especially in the high-tech enterprises, the crystallization of the knowledge and wisdom of the patent, patented technology, goodwill, trademarks, research and develop ment, franchise and other intangible assets have gradually become the most important resource instead of tangible assets. For science and technology as the core of the high-tech enterprises, its asset structure is different from the general characteristics of enterprises that intangible assets in a larger proportion of total assets, in other words, value creation of high-tech enterprises will mainly depend on intangible assets, thereby intangible assets has a more important meaning in the high-tech enterprises.( Keller.2003) A large number of foreign findings show that: the intangible assets of the value of the enterprise to create an important role and can make a significant contribution; there is a strong correlation between the value of intangible assets and the companys market; intangible assets information disclosure status will affect the development of the capital market, the investors investment income and business growth. Be seen from the above: intangible assets so important for businesses; this trend has been vividly interpreted by Larry Wright whos the famous Brand strategy experts in American. Owns the market more important than having the factory, and the only way to have a market is to have the brand as intangible as the core which is dominant in the market.

Hurricane Katrina Essay -- Natural Disasters Papers

Hurricane Katrina Hurricane Katrina has been one the most devastating natural disasters to hit USA ever costing a total of 125 billion dollars, and leaving almost 1000 dead. We need to look at ways of preventing such a disaster. As this is the only problem, we can predict and perceive how dangerous a hurricane can be but preventing one is a different matter entirely. The U.S. National Hurricane Centre (NHC) reported on August 23 that Tropical Depression Twelve had formed over the south-eastern Bahamas this was soon to be named hurricane Katrina, it was upgraded to a hurricane on the 25th of august, it hit land the same day lousing its strength while travailing over Florida. Although on the 26th of August it grew it to a category 2 hurricane. It became clear the storm was headed for Mississippi and Louisiana. The next day the hurricane grew to category 3 and again the day after, the storm grew in intensity and on August the 28th it became category 5 with winds up 214mph. Katrina made...

Dill Pickle Essay -- essays research papers

  Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"A Dill Pickle† is a story of a run in between two old lovers. The story begins with a nameless man eating a snack at a Chinese Pagoda. While waiting he sees a woman in the distance, as she walks forwards he sees Vera, a woman he dated six years prior. He invites her to sit down and have something to eat with him. She takes him up on the offer and sits down. They begin talking about the usual and then about the times that they spent together. He reminds her of the day they spent at Kew Gardens. What the man remembers of the day was how he was ignorant to all that she spoke to him. What Vera remembered was him confessing his love to her and telling her that no matter how much he lover her, she would never love him back.   Ã‚  Ã‚  Ã‚  Ã‚  Vera sees that he has changed a lot since their breakup. The man is considerably better looking from when she dated him. By the way he is dressed, it appears that he had done well for himself and has matured quite a bit. He offers her a cigarette from a Russian cigarette case, which leads him into his next conversation topic.   Ã‚  Ã‚  Ã‚  Ã‚  He tells her that since their breakup he has done what they had dreamt of doing while they dated, travel to Russia. In fact, he had become a world traveler who spent over a year in Russia. He tells her of the straightforward manner in which Russians acted and how much she would have enjoyed it.   Ã‚  Ã‚  Ã‚  Ã‚  He tells her how great o...

Personal Choices in Robert Frosts The Road Not Taken Essay -- Road No

Personal Choices and The Road Not Taken When I read The Road Not Taken, I thought right away of the choice I made in high school not to study foreign languages. In the poem, the speaker makes his choice in either fall or spring - when the woods are yellow. I see both these seasons as times of new beginnings. In spring, everything new is growing. In fall (at least for students) it's the start of a new school year. I made my choice one fall when a guidance director told me I was not "college material" and recommended that I drop my French class. September should have been a beginning, but I saw it as an end to my dream for college. It's only now that I can begin to think it was-in a way - a beginning, too. Dropping French was desirable because I didn't do well in languages, but taking a language was also desirable because you had to... ...ence to her own choices in life. Her observations show that she became genuinely interested in Frost's theme and was able to appreciate his poem more fully by bringing something of herself to her reading. You may think her commentary is very different from what you have previously thought of as "literary analysis." Certainly, her ideas are expresses informally and personally, yet she has indeed "analyzed" the poem (looked at how parts of it work to create the whole).

Factors Affecting the Standard of Living Residents in Brgy. Cawayan, Catarman, Northern Samar

Our country is an ideal area for economic growth. Its mild climate, rich natural resources, and fertile soil suited for plant growth are some of many reasons to justify why our country could be developed economically. It is to be noted; however that increase production means economic growth and a way to raise the living standard of families. As economic growth improves the average citizen’s standard of living a smaller portion of the population tends to fall below the absolute poverty standard.Society can eliminate absolute poverty through a combination of economic growth and transform of many citizens with more than adequate income to the poor. Every residents in the Philippines would like to raise its living standard an exactly that of its community fact, every political bigwig aims to improve his home towns above all other. Most of the people find a way to become successful to have greater income more than enough for their daily subsistence or that would suffice their needs . Those, improve the living standard of the residents. STATEMENT OF THE PROBLEMGenerally, this study attempted to determine some factors affecting the standard of living residents in Brgy. Cawayan, Catarman, Northern Samar. Specifically, this study will answer the following queries. 1. What is the socio-demographic profile of the residents in Brgy. Cawayan, Catarman, Northern Samar in terms of: Age Sex Civil Status Highest Educational Attainment Monthly Income 2. Are the following factors affects the standard of living of the residents in Brgy. Cawayan, Catarman, Northern Samar? Ideal household size Total family income (annually) Numbers of family members in school Types of household 3.What are those factors that directly affects and indirectly affects the standard of living of the residents in Brgy. Cawayan, Catarman, Northern Samar? 4. What is the standard of living of the residents in Brgy. Cawayan, Catarman, Northern Samar in terms of: Food expenditures Clothing expenditures App liances and utilities Housing expenditures Recreation and transportation Health and education expenditures 5. What recommendation do the respondents advanced in order to uplift their standard of living? OBJECTIVES OF THE STUDY Specifically, this study aimed to: 1. Determine the socio-demographic profile of the residents in Brgy.Cawayan, Catarman, Northern Samar in terms of: Age Sex Civil Status Highest Educational Attainment Monthly Income 2. Determine the following factors that affects the standard of living of the residents in Brgy. Cawayan, Catarman, Northern Samar. Ideal household size Total family income (annually) Numbers of family members in school Types of household 3. Determine the factors that directly affects and indirectly affects the standard of living of the residents in Brgy. Cawayan, Catarman, Northern Samar. 4. Determine the standard of living of the residents in Brgy. Cawayan, Catarman, Northern Samar in terms of: Food expendituresClothing expenditures Appliances a nd utilities Housing expenditures Recreation and transportation Health and education expenditures 5. Determine recommendation do the respondents advanced in order to uplift their standard of living. SCOPE AND LIMITATION This study is limited to the residents in Barangay Cawayan, Catarman, Northern Samar. The researchers shall base their analysis on the response of the respondents in the questionnaire designed for the purpose of this study. Likewise this is united to the indicators such as: food expenditures, clothing expenditures, utilities, housing expenditures and education.The house hold size, family income, number of family member in school, type of household, employment status of head of the family and nature of work are also considered. The researchers limits their knowledge on the expenses and knowledge in conducting the research. IMPORTANCE OF THE STUDY This study attempted to gather data that can be a basis for improving the standard of living of the residents in Brgy. Cawa yan, Catarman, Northern Samar. The result of this study will be useful to Barangay Officials in elevating the living standard of every residents in the said Barangay through the factors that affect them.It will also serve as reference for students who intend to do a research on other economical problem of this said locality. The findings of this study will also help the community to become aware of living standard of every Filipino residents in order to develop their community especially that of Filipino residents residing in the rural areas. DEFINITION OF TERMS 1) AGE – the entire period of life or existence, as of a person, thing, nation, etc. 2) SEX – either of two divisions, male and female, by which organisms are distinguished with reference to the reproductive functions. ) CIVIL STATUS – it refers to the respondents whether they are single, married, separated, widow or widower. 4) MONTHLY INCOME – it refers to the amount of money received by all mem bers of the family every month and which serves as a common fund to buy the needs and wants of the family. 5) TYPES OF HOUSEHOLD – determine to as whether the respondents live in their own home or they live with their parents even they have own family. 6) STANDARD OF LIVING – refers to a living status in terms of indicators considered in the study.7) FOOD – it refers to a solids substance eaten for nourishment of the respondents. ) CLOTHING – it refers to a wearing apparel of respondents to cover their human body. 9) APPLIANCES – it refers to the things owned by the family which adorn their houses and are used by the family members for their comfort and convenience. 10) UTILITIES – fitness for some desirable practical purpose, serviceableness; that which is necessary. 11) HOUSE MAINTENANCE – it refers to any dwelling place of a family. 12) RECREATION – it refers to the activities of the family for refreshment and relaxation. 13 ) TRANSPORTATION FACILITIES – it refers to any mode of transportation used by the family ingoing to work or school.4) HEALTH – it refers to the body condition the respondents whether they are strong or weak. 15) EDUCATIONAL EXPENDITURES – it refers to a training by which a respondents learn how to use or develop their mental, physical and moral power. 16) EXPENDITURES – total expenses of a family for their daily needs. 17) NUCLEAR TYPE OF FAMILY – family members composed of father, mother, children living in their own home. 18) EXTENDED TYPE OF FAMILY – family members living together with their parents, even if they have own family. CHAPTER II REVIEW OF RELATED LITERATURE Research LiteratureStandard of living usually refers to the economic level achieved by an individual, family or nation. It may be measured by the value of the goods and services produces or used by the individual, family, or nation in a given period of time. Another interpr etation of standard living is based on the goals that the people have enough material things for comfort and happiness, they achieved their standard of living. Standard of living is determined by the social status a person has and the goods and services he can buy. Wealthy people are secured with comfort and accorded with highest esteem by other people.Changes in prices can affect standard of living of families normally declines. On the other hand, when prices down with all other things remaining the same, people standard of living normally raises. But the letter statement does not anymore happen now a day. The relative poverty standard is the standard of living below which a certain percentage of population falls if we choose the percentage to be 10%, the relative poverty standard would be the income of the family at the tenth percentile of the income distribution. One of the problems of family is poverty. Poverty is a vicious cycle.If the parents are poor, the children will likely be poor also. Poor parents cannot provide their children with good condition or education that will raise them up from poverty. Another is they cannot give their children good food, hence they are sickly and have poor energy level which keep them away from school. Consequently, they slim chances to have a good saying job when they mature. According to Gordon and Dawson, standard of living in rural areas 30 percent below the standard of living in the cities, yet one of every five farmers lives below the poverty line. Development is the concern of everyone.It places a crucial role in every country. It is considered a progressive and dynamic process. Any country, which has attained development, has abundant material resources to meet her need. Educate people are more aware of the impact of the government on their lives and more attention to politics. They have more information about politics and undertake wide range of political activities. The status, goods and services they enjoy by the people largely determine their standard of living. On the other hand, the standard of living of the people depends upon there income.People who are wealthy are secured with comfort and accorded with highest prestige. Changes in the prices affect the living standard of segment of the population especially that of the worker or a person with fixed income. Family size also affect poverty. The absolute poverty standard raises with family size but not necessarily with earning capacity. The high standard of living, the lower the population that a given area can support. In many of the world, the standard of living is also low that large population can exist in small of land. In areas of high living standard, the resources can support only a spa use population.Although the poor earn but a small fraction of natural income, they have made great strides in absolute living standards. Real wages have rises steadily over the last century; manufacturing workers today earn real wages 10 times what their great grandfather got. Few socialist or communist today doubt that capitalist has been a mighty engine for increasing the real wages of poor as well as rich. A country may be conceived as one in which the collective objectives is to maximize the total welfare this rather than economic power of other forms of it, like military and political influence.The most living, that is the quantity of good and services available for consumption. Local Literature Electrification raises not only the level of consumption but also the will to economize because higher standard of living (consumption), brought about by household electricity, are necessarily accompanied by an increase in the income of the family (through more production), either through self-employment causing the electricity industry, or through employment in power-using industries.The people having a minimum of subsistence standard of living have an income adequate to provide for their necessities under normal conditions , but they cannot spare any part of their income for social necessities. They cannot afford medical care, and in case of emergency like sickness they have to depend on free clinic or dispensaries. They can manage to exist without any assistance, buy they can count on no savings to depend upon when the bread winner of the family is unemployed. They are always exercise careful economy in their expenditures. Pp. 668The families having the comfort standard of living may be described as those who can afford to provide not only for a sufficient amount of the necessities but also for cultural wants. They can send their children to college, they can afford to set aside part for their income for recreation and travel, and they can participate in the conventional activities in their community. The small land owner, most of members of the professional class and small business men enjoy this standard. Many of them can drive a car and can afford to join to a club. All demands of a respectable sc ale of living can be satisfied.The members constitute the upper middle class in the country. At the poverty level, people are unable to provide sufficient quantity of the necessities for an independent existence even with the most careful expenditure of available income. Their income is entirely inadequate to provide for the upkeep of the family. The people of this class have to be aided most of the time in one way or another. Their food is much simple, they could not afford to clothe themselves decently, and they live in a nip shacks in an over crowded houses where privacy is impossible.They literally live to have a mouth existence. The constitute the bulk of those who appeal to charitable organizations for help, if they are not actually living on beggary. Pp. 667 Standard of living are products of society. Many of the goods they consume are considered essential in maintaining personal and social well-being, because our neighbours and whole community are using them to do many thing s because it is appropriate and natural for us to work with them. If it is customary in a town to send children to school, parents in that community exerted effort sending their children to school.Our attitude toward many things is being imposed upon by society, our choices are controlled by the society of which we are part of. Living standard are constantly undergoing a process of change. There is scarcity in nation that does not experience changes in its standard of living. The standard of living of some people changes in its standard of living. The standard of living of some people changes much more slowly than that of others, depending on the effort of certain dynamic for use that bring about reorganization of social economics values and lead them to scrutinize of life.It is scarcity necessary to point out that the different standards of living in the Philippines have not been immune from innovation and new concepts and attitudes of what constitutes individual and social welfare since the Spanish time. Pp. 671 It is difficult for the poor to maintain life of dignity. They have not been fortunate enough to find an employment that will enable them to provide education. Because of lack of education and the right connection, a poor person finds it difficult to work for a job. If ever he finds one, it is usually a low paying job.Standard of living is determined by the social status a person has and the goods and services he can buy. Wealthy people are secured with comfort and accorded with highest esteem by other people. Changes in prices can affect standard of living. When prices go up without corresponding increase in income, the standard of living of the people normally decline. On the other hand when prices go down with all other things remaining the same, people standard of living normally rises. But the latter statement does not anymore happen now a days. Poverty is a vicious cycle.If the parents are poor, the children will likely be poor also. Poor paren ts cannot provide their children with good education that will raise them up from poverty. Another is they cannot give their children with good food, hence they are sickly and have poor energy level which keep away from school. Consequently, they end up unschooled. As such they have slim chances to have a good paying job when they mature. According to Sorio, as cited by Bicol, (1998) the standard of living of the people is largely determined by the status, goods and services they enjoy.On the other hand, the goods and services status people enjoy depend upon their income. People who are wealthy secure the most comfort and are accorded with the highest prestige. In addition to the family’s income the cost of living and the house, the family residents should not be considered. Limpoco, )1989) stated that material possession is an indicator of the level of living. Malaki, B. et. Al, (1998) claimed that in the discipline of economy. Largely family size may be a good source of inc ome.This is, however, placed in tandem with all other attitudes which may contribute to the realization of a livable standard of living. Ubaldo, et. Al. , (1998) found out that most of the farmers, the respondents of his study belong to the income of P49, 912. 00 per annum as which for low the poverty level. Ronquillo, et, al. , (1989), stated that the higher the standard of living in a given area can support. In an area of high standard of living, the resources can support only sparse population. Development is the concern of every one.It places a crucial role in every country. It is considered a progressive and dynamic process. Any country, which has attained development, has abundant material resources to meet her needs educated people are more aware of the political activities. The status, goods and services they enjoyed by the people largely determine their standard of living. On the other hand, the standard of living of the people depends upon their income. People who are weal thy are secured with comfort and accorded with the highest prestige.Changes in the prices affect the living standard of segment of the population, especially, that of the worker or a person with fixed income. The higher standard of living, the lower the population that a given area can support. In many of the world, the standard of living is also low that large population can exist on small of land. In areas of high living standard, the resources can support only a spares population. The most important cause of poverty among individuals is poverty itself. One who come from a poor family generally turns out to be poor himself and this likely to be true to his children.This is vicious cycle of poverty. The poor has a lesser opportunity for a better life because he moves around an environment where everybody seems to be perennially needing support and assistance from others. The poor are generally more prone to illness; hence absenteeism at work is rampant thereby lowering their earnin g capacity. Poor health results in lower energy level, lower productivity and shorter lives. The goods services and social status that people enjoy depend upon their income. In like manner, the goods and services and social status largely determine their standard of living.People relatively enjoy a high standard of living. They are not very much affected when there is an increase in the cost of living because their income does not generally fluctuate if the changes in prices occur. For a worker or a person who depends on fix income, affects his standard of living. In sparsely populated countries, the people living standard is relatively higher than in over populated countries. This is so because the resources of a given country can sufficiently support an ideal number of population.If the population growth out poses production growth, there would be an imbalance of distribution of wealth. According to Ronquillo, et. al. , (1989) the standard of living is high in a country which has enough resources to support its population. Tussing, (1987) claims that children whose parents are poor and have been deprived of good pre-natal care; thereby likely have less IQ, lower energy level, higher absenteeism at school and shorter lives. They will likely be poor when they grow up and have less chance to enjoy a high standard of living. Foreign LiteratureThe fantastic magnitude of the increases in both labor production and output for capita since, say, 1800 is best appreciated by contrasting it with the dismal average record of many previous centuries. In Europe, after a long decline. Living standards had been increasing intermittently since the eleventh century – the century in which William the Conqueror acquired England. Yet, it is estimated that even by the time of the American civil war neighbour labor productivity nor GNP per capita had yet re attained the levels that had been achieved in ancient Rome – about 16 centuries earlier!Thus, on the average, pr oductivity and GNP per capita did not grow at all over 1600 years. Even for those wealthy enough to buy them, the number of important new consumer goods innovated in those 16 centuries was remarkably small. Firearms, glass windowpanes eyeglass, mechanical clocks, tobacco, and printed books constitute almost the entire list of major new consumer products invented between the fall of the Roman Empire and the beginning of the nineteenth century.Indeed, some significant amenities notably elaborated bathing facilities efficient home heating devices, had disappeared since the fall of Rome. Family size is usually related to living standard. Bigger family size results in a lower living standard, while smaller family size leads to the improvement of living standard. This happens, however, only when other factors that affect living standard are held constant. According to Gordon and Dawson (1984), standard of living in rural areas are 30 percent below the standard of living in the cities, let one out of every five percent lives below the poverty line.According to Henderson and Poole (1991), the family size also, affects poverty line. The absolute poverty standard rises with family size, but earning capacity does not. There is also an association between large families and low education level. Parents with a little formal education are not likely to get jobs that pay well enough to support many children. Hence, many are likely to be poor. Even though family size and race can put people at the risk of poverty. Over all, the primary determinants of poverty is whether the household works.